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Here’s a great recap of the business end of the home performance industry from one of the best in the business. The post offers some broad strokes on where the industry is headed – and how it will get there – and also some very good action items that can (and should) be factored into your marketing strategy today.
As with any design project or infographic creation there is an art and science for making the piece ‘work’ the way you want it to. Here’s a great resource for how to lay out service-related web pages that deliver results – in the form of inbound emails and phone calls.